About Dale Norman Reeves, CFI
Dale is a CFI, Certified Forensic Interviewer (an elite certification for interrogators.)
Dale brings focus, intention and impact. Always on the hunt for what matters most—connection, clarity, and that unmistakable human spark.
With a background in interrogation and operational leadership, Dale has spent his career navigating the space where communication, strategy and human behavior collide.
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His work blends investigative precision with narrative instinct—because in both business and forensics, how you communicate changes everything.
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Dale leads with presence, speaks with purpose and he trains others to do the same.
WHAT PEOPLE SAY
Norman Mayne, CEO
Dorothy Lane Market
Dayton, OH
David Figge, Elfworks, Inc
City Launch Retreat
Herriman City, UT
We invited Dale to speak to 100 of our managers and directors. He was very insightful, professional and inspiring.
I highly recommend him to speak to any group to take your organization
to the next level.
Having both the City Council and the City Managers using your techniques in their daily interactions effects each and every citizen…you have forever changed the course of (our) city and the lasting “halo” effect cannot be understated…You have truly changed the world for the better.
Jerry Lutjen, VP HR
Balls Food Stores
Kansas City, KS
Dale recently presented to 70 of our top leaders and the feedback topped anything we have done in the last 20 years.
I highly recommend (his) book and scheduling him for a speaking engagement with your organization.
Alisha B. Jerauld, SLC Chapter Board
Institute of Internal Auditors
Salt Lake City, UT
Dale’s method is applicable to almost every type of career or focus…he custom designed his presentation to focus on the needs of his audience (in our case auditing).
In a member-wide survey (of 110 internal auditors) Dale scored extremely high:​
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Subject matter is appropriate to my specific job -99% agree/strongly agree
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Subject matter is of general interest to me - 99% agree/strongly agree
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The presentation was technically detailed enough to be of practical use to - 97% agree/strongly agree
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The presenter was effective -100% agree/strongly agree